🌙 01
Sleep
Wake up refreshed
Cleaner air supports improved sleep quality, so you wake up rested and ready.
Protecting Lives.
Powering Performance.
Redefining Air.
The air you breathe shapes how you sleep, think, and feel.
Across all Breathe Easy installations
100%
reach
Good Air Standard
Good Air Standard
96.8%
reach
Optimal Air Standard
Optimal Air Standard
Measured over the last 30 days using the Breathe Easy Clean Air Index, a weighted measure of PM2.5 and CO₂, based on an 8-hour rolling average.
How it feels
Feel the difference.
Better air quality shapes every moment, from the first breath in the morning to deep, undisturbed sleep at night.
🧠 02
Cognitive
Stay focused all day
Instead of 3pm brain fog, performance stays more stable at work or school.
⚡ 03
Physical Strength
Breathe deeper, recover better
Train in fresher air that keeps pace with any workout.
🛡️ 04
Growth
Relax into peace of mind
Even when the air outside changes, indoors stays comfortable and consistent.
Our purpose
Creating clean air that’s visible, measurable and accessible for your home or business.
Clean air is foundational for wellbeing, so we’re making it standard. Every space, every breath.
Our story
Clean air is personal
Built by experienced founders who wanted better air quality for all families and businesses.
“The air felt cleaner, but Isabel was drowsy, headachy, and still struggling. We’d gotten rid of PM2.5 but trapped ourselves in CO₂.”
Why it matters
The science behind better indoor air quality.
Six findings that explain why what you breathe indoors matters more than most people realise.
Time Indoors
We spend most of our time inside
Around 90% of our day is spent indoors, where air quality is often overlooked.
Sleep
Better sleep comes from better air
Clean air can improve sleep quality and decrease night-time breathing disruptions.
Children's exposure
Children are more sensitive to air
Upper respiratory conditions in children are linked to indoor PM2.5.
Focus & learning
Air quality impacts how we think
People in a well-ventilated space perform better on cognitive tasks.
CO₂ & comfort
Stale air isn’t just uncomfortable
Elevated CO₂ is linked to drowsiness and headaches.
During exercise
It matters more when you move
Increased breathing rate during exercise means greater exposure to the air around you.
How we help
How we help you breathe easy.
Our vision is to redefine air, making clean air as intuitive and expected as clean water. We aim to connect as many people as possible to clean air by making optimal air measurable, visible, trusted, and accessible.
We deliver our mission with the BE‑TPP1100™, a system that creates ultra-clean air quality based on the technology used in hospitals and clean rooms.
- True Positive Pressure™ creates a steady flow of clean air that prevents polluted air from entering your building.
- Designed with care to be easily installed and effortless to run.
- Intelligent controls adjust your air quality in real time; no need to check or modify.
BE‑TPP1100™
A unique solution
Designed as a complete system, not a standalone purifier.
Hospital and clean-room principles, engineered for everyday homes and businesses in Thailand’s climate.
Verified air quality
Why rely on claims? See the data for yourself.
SmartFlow™ technology shows our results in real-world environments. Measured every minute, surfaced live.
9 Clean Air Certified spaces - and growing.
Live · Updated every 15m
Live
CM Space — Yoga & Pilates
Wellness · Nimman
Wellness
8
µg/m³ · PM2.5
Live
Machita Beauty Clinic
Clinic · Nimman
Clinic
11
µg/m³ · PM2.5
Live
Atelier 64 Café
Cafe · Old Town
Cafe
9
µg/m³ · PM2.5
Live
Sky Bun School
School · Hang Dong
School
7
µg/m³ · PM2.5
Live
Optimal air, for life
The Turquoise Standard™
When it comes to the air you breathe, we’re building a new standard. The Turquoise Standard is defined as: PM2.5 below 12 μg/m³ and CO₂ below 800 ppm on a rolling eight hour average.
The BE-TPP100 maintains continuous fresh air flow with intelligent controls, designed to keep your space consistently within the Turquoise Standard. This is optimal air: it provides protection and fuels performance. You can breathe easy when you see the Turquoise Standard.
Turquoise standard
<12 μg/m³
PM2.5
<800 ppm
CO₂
Where to find clean air
Where else can you breathe easy?
The BEFF™ network helps you discover clean-air spaces meeting the Turquoise Standard.
Whether you want to relax, eat, exercise, work, play, or learn, there’s an ultra-clean air space for you with PM2.5 below 12 µg/m³.
We personally install and verify every location, so you always know where to breathe easy.
A city-wide network of verified clean air venues with live data updated every 15 minutes.
Our process
Ready to breathe easy?
No pushy sales. We listen, survey, install, and stand behind every breath after.